Courtside wrote:It's fairly widely known that the Leafs previously made about $11 million between their national and local TV deals. That's not a lot of money, and it will go up with this new deal, but it's still less than the Raptors make being part of the NBA and the Raptors TV money is about to jump from $15 mil to $45 mil, with the overall revenue sharing packing jumping from around $50 mil to $80 mil - before they sell a single ticket, local rights deal, sponsorship package, jersey or beer.
And with all that, the Raptors probably only get a couple of million for their local TV rights, based on the small market size and lower numbers. So as much as we gripe, we can see that it's really not all that important for the Raptors to be making big numbers from their Canadian TV deals.
That may have being true in the past, but local broadcast rights for Raptors is at least in the $20-30M per year range. Look at all the local tv deals being signed. On the high end you have Lakers getting $100M per year. The Pistons are earning $35M per year in deal with Fox Sports. Even with the past low ratings, Raptors given the size of market is in the top bracket in local tv ratings.
The greatest value in assets like Raptors is stopping the cord cutting. If the only way people can get their Raptors is through TSN/TSN2/SportsNet/Sportsnet One you will have people continue to stick with their cable = thus the reason for exploiting sports tv rights. Why do you think Rogers/Bell bought MLSE? They basically put Leafs/Raptors on their channels, increase their cable carriage fees from their channels + cordial cord cutting from their cable/satellite business.