Red Larrivee wrote: League Circles wrote:
Red Larrivee wrote:
What makes them not an actual company?
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I think he means a company with an existing identity, not one trying to build one through us.
I'd rather see Coca Cola on there. Anything that we already like but can maybe love more due to affiliation with the Bulls, vs something we don't know about.
I guess I don't really care one way or the other, but I don't think the goal of these sponsorships leaguewide is to get the biggest sponsor possible or one that your fans already consume.
Yeah, the goal for the teams is to get MONEY for the ads. What surprisingly many people here fail to see is that the improved brand visibility is worth much more MONEY to an online company that doesn't have a high name recognition yet. Counting the messages saying "I had never heard of Zenni before" should give you a clear view into why they would pay a decent chunk for the patch, and a Chinese company is probably not short of cash to spend. I wear glasses, had never heard of them, and might well at least check out their offer next time.
Just be happy that online gambling on sports isn't yet fully legalized in US. When that goes through, expect to have half of NBA teams advertising online betting companies with silly names and god-awful logos.