Kurosawa wrote:shrink--
How do you account for the apathy toward Hawkeye basketball? Listless crowds of 9,000 or less--sometimes dipping as low as 6,000--were the norm last year in Carver-Hawkeye Arena. Williams Arena, meanwhile, was rocking with near-sellouts most of the season. I've heard all the excuses about Alford, etc., but with a new coach should come renewed enthusiasm.
I haven't been back to the University of Iowa for some time now, but I can tell you why my mom stopped watching games.
Moral superiority.
Starting with Pierre Pierce (or maybe before that), she has said that there's been a big problem with the athletes, with drinking, drugs, assaulting their girlfriends, and even jail time. The state of Iowa is far more morally conservative than a cosmopolitan city like the Twin Cities, so I feel like these types of issues maybe hit three time as hard. Without the wins to provide any justification, I think the fans are just staying home.
As I grew up in the state, Iowa basketball was always an important part of the farmer's lifestyle for months after they got the crops in, and all winter long. Granted, it's not the cultural, state-fair-like tailgating Americana that football is, where Iowans drive from all over the state to fill Kinnick -- and basketball may never be that popular. However, Iowa winters are long and boring. They don't go outside and play in the cold like hearty Minnesotans do. Ice fishing, cross country skiing, and even hockey are non-existant. A reasonably successful basketball team that keeps its nose clean will draw fans back.