Magic GM Anthony Parker on "In the Zone" with Brandon Kravitz - 7/6/2023
Posted: Fri Jul 7, 2023 2:03 am
New Magic general manager Anthony Parker joined Brandon Kravitz on "In The Zone" on Thursday, July 6th. Questions and answers have been slightly edited for clarity and conciseness.
Kravitz: Welcome to the show and congrats on the new position. I’m sure the last 24 hours have been a whirlwind.
Parker: Thanks for having me Brandon. It’s been great.
Kravitz: Can you walk us through the process of you moving up the ranks? When did you officially get wind that this could be an option?
Parker: *Laughs* First, I want to say John Hammond has had an amazing career, first as a coach and then as an executive. When you’ve done what he’s done, you have the right to go out on your own terms. He came to Jeff (Weltman) and I and said “hey look, I’ve been doing this for a long time and it’s time to take a step back a little bit.” He’ll still be involved in the process, but this takes a little bit off his plate and allows him to enjoy life a little bit more. Once he came to us and said that, Jeff started having conversations with myself and with Alex (Martins) as well. This was a good time. John decided it was a good time, it was on his schedule and here we are.
Kravitz: Did you have a different level of responsibility for recent events like the draft and free agency? Did your seat at the table change prior to it being announced to the public?
Parker: The wonderful thing about our group is that Jeff Weltman has done an unbelievable job of allowing everybody to have a voice. From that standpoint, I don’t think much has changed. We all did the work. We all contributed what we thought and then it’s up to Jeff to make the decision. That’s how it’s always worked. From that standpoint, the role, the responsibility, the voice… hasn’t really changed much.
Kravitz: If I went back and told Anthony Parker the Magic player that you were going to be the general manager of the Magic one day, how would you have reacted?
Parker: *Laughs* I would have been like “I don’t know how that happened” because I couldn’t even get on the court at that point! But I would have been ecstatic. I didn’t know what path was for me after playing, whether it was going to be coaching, broadcasting or front office. I’ve had a lot of wonderful mentors and role models to help along the way like Matt Lloyd (Current Wolves Senior VP of Basketball Operations), Scott Perry (former Knicks GM) and Rob Hennigan giving me my first chance. Then Jeff Weltman coming in and giving me the chance to be the GM of our G-League team, the Lakeland Magic at the time, now Osceola. It’s just been an unbelievable blessing. All my friends and family and have reached out and showed their support. But this is just the beginning and I’m excited about the opportunity.
Kravitz: When we announced you were coming on today’s show, almost everyone who responded on social media said “ask him about the G-League” - how much did the G-League affiliate prepare you for this opportunity?
Parker: Oh man. It is the best growth opportunity you can have because you’re really forced to confront a lot of different situations. From your leadership style to the personal growth to the professional growth. How you run a team. Helping staff members. One of the things we always said in Lakeland is that nobody dreamed of growing up and playing or coaching or being an executive in the G-League, it’s a development opportunity. For everybody there, it’s a stepping stone to get to something bigger and better. To help be part of that process for others was the most gratifying thing. It was a tremendous growth opportunity. And again, Jeff Weltman and Alex Martins giving me that opportunity, basically from being a scout, it was a game changer for me. I’m forever grateful for that trust and the guidance along the way. Jeff has been unbelievable teaching me how to navigate all the moving parts that go into being a general manager. Certainly in Lakeland it was on a smaller scale, but that’s why after doing that job everyone has a lot more respect for the No. 1 decision makers of NBA organizations.
Kravitz: Do you feel like you have a good perspective on how to best utilize the Osceola Magic because of the relationship you had with the affiliate?
Parker: Yeah, I think it’s a moving target. It’s never a set thing. The whole point of it is to help supplement the parent team, but the parent team is always changing in terms of where they’re at in terms of if they’re competing or if they’re in a rebuild, those kind of things. It’s forever changing. I do think people who have coached and been executives in the G-League, there’s a little soft spot and there’s a little more understanding of what goes into it and how much everyone in the G-League gives to that organization. It is everything to you. Jeff was really good about understanding that and providing us support. Our whole staff in Orlando does a really good job of helping our guys out. Kevin Tiller (current Osceola Magic GM) and Trent Pennington (current Osceola Magic assistant GM) have done an unbelievable job, Adetunji Adedipe (former Lakeland Magic GM, now Orlando Magic VP Player Personnel) before them. The beautiful thing about it is that Jeff continues to promote from within. All of our guys are coming up and getting their opportunities. The guys who came before them are continuing to reach out and support them because they know what goes into it. It’s a beautiful thing from a growth standpoint. And also for the organization, everyone knows what they’re getting. The agents know what they’re getting when they place their players with us in Osceola. They’re getting an organization that cares, tries to do things the right way and tries to develop their players on and off the court.
Kravitz: The Magic had cap space and young asserts that would be attractive in trades, why was the approach to mostly standpat with the existing roster?
Parker: One of the things that Jeff has always done is doing this the right way. He always says we’re not going to skip steps and we’re going to grow our guys the right way. Right now the most important things we have to do is kind of evaluate our own roster and see what we have. We have so many young guys that are continuing to take steps in their progress. We don’t really know who we are as a team just yet in terms of how good these guys are going to be. I think Jeff made the right call in terms of continuing to play better basketball. Coach Mosley always talks about “leveling up” and that’s what we’re going to continue to do. But we have all of our flexibility still in front of us. We have all of our draft picks, roster flexibility. Jeff has really positioned us in the right way so that when the time comes for us to step on the gas, we will have the opportunity to do it.
Kravitz: What kind of role do you have envisioned for Joe Ingles?
Parker: I can’t speak on any of the free agency situations quite yet, but I can tell you we are looking to continue to play good basketball. That’s what Coach Mosley wants, that’s what Jeff Weltman wants. We want to surround our young guys with guys who can play the right way. Guys that can help us on the court and in the locker room. The important thing is to provide pathways for our guys so that they can get the opportunities they deserve and continue to get better and move our organization forward.
Kravitz: A lot of Magic fans are curious about what went into the decision to cut Bol Bol, can you elaborate on that?
Parker: We’re all fans of Bol. His story was inspiring and it felt really good to be a part of giving him that opportunity this past season to kind of jump on the scene when we had a lot of injuries. He was really fun to watch. I think part of it is just the numbers game. We have so many young players and so many talented guys that we wanted to give him the opportunity to him to go to a situation where he better showcase his talents and continue to get better. We wish him the best on that journey because he did some good things for us.
Kravitz: Will you tell your sister Candace to take it easy on the Magic when they bring them up on TNT?
Parker: Well if you know anything about our family, you know we don’t take it easy on each other! *Laughs* No, she supports us. She supported Lakeland when I was there and supports Orlando. She loves what we’re doing. If you watch her closely, she always gives us a little shoutout.
https://podcasts.apple.com/us/podcast/in-the-zone-best-of-the-best/id1454384701?i=1000619617161
Kravitz: Welcome to the show and congrats on the new position. I’m sure the last 24 hours have been a whirlwind.
Parker: Thanks for having me Brandon. It’s been great.
Kravitz: Can you walk us through the process of you moving up the ranks? When did you officially get wind that this could be an option?
Parker: *Laughs* First, I want to say John Hammond has had an amazing career, first as a coach and then as an executive. When you’ve done what he’s done, you have the right to go out on your own terms. He came to Jeff (Weltman) and I and said “hey look, I’ve been doing this for a long time and it’s time to take a step back a little bit.” He’ll still be involved in the process, but this takes a little bit off his plate and allows him to enjoy life a little bit more. Once he came to us and said that, Jeff started having conversations with myself and with Alex (Martins) as well. This was a good time. John decided it was a good time, it was on his schedule and here we are.
Kravitz: Did you have a different level of responsibility for recent events like the draft and free agency? Did your seat at the table change prior to it being announced to the public?
Parker: The wonderful thing about our group is that Jeff Weltman has done an unbelievable job of allowing everybody to have a voice. From that standpoint, I don’t think much has changed. We all did the work. We all contributed what we thought and then it’s up to Jeff to make the decision. That’s how it’s always worked. From that standpoint, the role, the responsibility, the voice… hasn’t really changed much.
Kravitz: If I went back and told Anthony Parker the Magic player that you were going to be the general manager of the Magic one day, how would you have reacted?
Parker: *Laughs* I would have been like “I don’t know how that happened” because I couldn’t even get on the court at that point! But I would have been ecstatic. I didn’t know what path was for me after playing, whether it was going to be coaching, broadcasting or front office. I’ve had a lot of wonderful mentors and role models to help along the way like Matt Lloyd (Current Wolves Senior VP of Basketball Operations), Scott Perry (former Knicks GM) and Rob Hennigan giving me my first chance. Then Jeff Weltman coming in and giving me the chance to be the GM of our G-League team, the Lakeland Magic at the time, now Osceola. It’s just been an unbelievable blessing. All my friends and family and have reached out and showed their support. But this is just the beginning and I’m excited about the opportunity.
Kravitz: When we announced you were coming on today’s show, almost everyone who responded on social media said “ask him about the G-League” - how much did the G-League affiliate prepare you for this opportunity?
Parker: Oh man. It is the best growth opportunity you can have because you’re really forced to confront a lot of different situations. From your leadership style to the personal growth to the professional growth. How you run a team. Helping staff members. One of the things we always said in Lakeland is that nobody dreamed of growing up and playing or coaching or being an executive in the G-League, it’s a development opportunity. For everybody there, it’s a stepping stone to get to something bigger and better. To help be part of that process for others was the most gratifying thing. It was a tremendous growth opportunity. And again, Jeff Weltman and Alex Martins giving me that opportunity, basically from being a scout, it was a game changer for me. I’m forever grateful for that trust and the guidance along the way. Jeff has been unbelievable teaching me how to navigate all the moving parts that go into being a general manager. Certainly in Lakeland it was on a smaller scale, but that’s why after doing that job everyone has a lot more respect for the No. 1 decision makers of NBA organizations.
Kravitz: Do you feel like you have a good perspective on how to best utilize the Osceola Magic because of the relationship you had with the affiliate?
Parker: Yeah, I think it’s a moving target. It’s never a set thing. The whole point of it is to help supplement the parent team, but the parent team is always changing in terms of where they’re at in terms of if they’re competing or if they’re in a rebuild, those kind of things. It’s forever changing. I do think people who have coached and been executives in the G-League, there’s a little soft spot and there’s a little more understanding of what goes into it and how much everyone in the G-League gives to that organization. It is everything to you. Jeff was really good about understanding that and providing us support. Our whole staff in Orlando does a really good job of helping our guys out. Kevin Tiller (current Osceola Magic GM) and Trent Pennington (current Osceola Magic assistant GM) have done an unbelievable job, Adetunji Adedipe (former Lakeland Magic GM, now Orlando Magic VP Player Personnel) before them. The beautiful thing about it is that Jeff continues to promote from within. All of our guys are coming up and getting their opportunities. The guys who came before them are continuing to reach out and support them because they know what goes into it. It’s a beautiful thing from a growth standpoint. And also for the organization, everyone knows what they’re getting. The agents know what they’re getting when they place their players with us in Osceola. They’re getting an organization that cares, tries to do things the right way and tries to develop their players on and off the court.
Kravitz: The Magic had cap space and young asserts that would be attractive in trades, why was the approach to mostly standpat with the existing roster?
Parker: One of the things that Jeff has always done is doing this the right way. He always says we’re not going to skip steps and we’re going to grow our guys the right way. Right now the most important things we have to do is kind of evaluate our own roster and see what we have. We have so many young guys that are continuing to take steps in their progress. We don’t really know who we are as a team just yet in terms of how good these guys are going to be. I think Jeff made the right call in terms of continuing to play better basketball. Coach Mosley always talks about “leveling up” and that’s what we’re going to continue to do. But we have all of our flexibility still in front of us. We have all of our draft picks, roster flexibility. Jeff has really positioned us in the right way so that when the time comes for us to step on the gas, we will have the opportunity to do it.
Kravitz: What kind of role do you have envisioned for Joe Ingles?
Parker: I can’t speak on any of the free agency situations quite yet, but I can tell you we are looking to continue to play good basketball. That’s what Coach Mosley wants, that’s what Jeff Weltman wants. We want to surround our young guys with guys who can play the right way. Guys that can help us on the court and in the locker room. The important thing is to provide pathways for our guys so that they can get the opportunities they deserve and continue to get better and move our organization forward.
Kravitz: A lot of Magic fans are curious about what went into the decision to cut Bol Bol, can you elaborate on that?
Parker: We’re all fans of Bol. His story was inspiring and it felt really good to be a part of giving him that opportunity this past season to kind of jump on the scene when we had a lot of injuries. He was really fun to watch. I think part of it is just the numbers game. We have so many young players and so many talented guys that we wanted to give him the opportunity to him to go to a situation where he better showcase his talents and continue to get better. We wish him the best on that journey because he did some good things for us.
Kravitz: Will you tell your sister Candace to take it easy on the Magic when they bring them up on TNT?
Parker: Well if you know anything about our family, you know we don’t take it easy on each other! *Laughs* No, she supports us. She supported Lakeland when I was there and supports Orlando. She loves what we’re doing. If you watch her closely, she always gives us a little shoutout.
https://podcasts.apple.com/us/podcast/in-the-zone-best-of-the-best/id1454384701?i=1000619617161