Simmons25 wrote:Damn. Adidas must have money burning a hole in their pockets. Why would you give this washed up dude $70 mill.
They could have spent over 3 times less than that and got a guy like Ben Simmons who signed with Nike for $20 mill
He was the youngest mvp in nba history in his 3rd season age 22. He also at the time played in the nba's third largest market in Chicago behind NY and LA as the most popular face of the franchise since Jordan. Jordan brand was dominating that market more than anywhere else in America till Rose gave Adidas a spark similar to Curry's rise with Under Armour. Rose was also the most popular nba player in China in terms of sales & social media mentions ahead of Lebron, Kobe, Curry & Wade (who signed with Li-Ning) the entire time he was with the bulls even when he was injured - he dropped out after the Knicks trade. And the initial shoe contract was for 15 years 250M with incentives that could push it past 300M. It got scaled down to 13 years 185M once Adidas decided not to pick up a 2 year option in the backend very early because they realizeds Rose was not going to sell shoes into his late 30s like Kobe and Lebron. This report is wrong as Espn reported he has 70M and 8 years left on his deal.
This type of shoe contract (referred to as a lifetime (playing wise) deal) is also what TMAC had with Adidas and explained why he rode the bench with the likes of the Pistons, Hawks and Spurs his dying days because being signed by an nba team was the condition in order for him to get paid.