Netflix has not plans to pursue live sports broadcasting, which is something their rival Amazon has done.
“I think in terms of live sports there’s nothing we can do differently from a television broadcaster, so it doesn’t add additional value,” said Netflix VP of business development EMEA Maria Ferreras. “You can never say never, but there’s no plans to go into that.”
Netflix, however, will continue to look to pursue documentary programming in the sports category.
The NBA is currently in a multi-year deal with ESPN and Turner while they've also worked with YouTube.