NBA Could See Up To 30 Percent Increase In Next Jersey Sponsorship Deals

Post #1 » by **RealGM Wiretap** » Wed Feb 26, 2020 5:20 pm

NBA teams could see as much as a 30 percent increase in their next jersey patch sponsorship deals.

Sponsorships were sold three seasons ago as part of a pilot program. When the program started, it generated more than $150 million per year in new revenue, which was higher than the league projected. Teams have been paid anywhere between $5 million and $20 million per year.

A study from YouGov has shown a high recognition rate for jersey patch sponsorships.

Via Terry Lefton, John Lombardo/Sports Business Journal

spanishninja · Post #2 » by **spanishninja** » Wed Feb 26, 2020 10:30 pm

so does that mean the logos get 30% bigger or what?

Dennis 37 · Post #3 » by **Dennis 37** » Thu Feb 27, 2020 4:25 am

As best I can, I avoid purchasing products or services from companies who advertise on NBA jerseys. If a company paid money to keep an ad off of the jersey, I would tell all to purchase their company's products and services. I would put it in my sig on this forum as well as others.

The Sixers sponsor is just embarrassing. A company that acts to inflate the cost of tickets to NBA games. Just embarrassing.