NBA Was Surprised By Strength Of NBC's Offer Financially, Multiple Primetime Windows

[RealGM Wiretap]

The NBA was surprised by the strength of NBC's interest in acquiring media rights, sources tell The Athletic. The $27 billion deal over 11 years ($2.45 billion a season) is larger than the $22 billion the NFL receives from NBA for the same length of time. The offer is worth considerably more than TNT's best offer of slightly more than $2 billion per year. 

NBC also made available to the NBA two prime-time windows and not just "Sunday Night Basketball" with Tuesday being added to their rotation throughout the season. 

NBC will have Tuesday night national games where the East and West coast will receive different games that begin in prime time locally. All the matchups will be available via Peacock, which also will have exclusive games on Mondays.

Via Andrew Marchand/The Athletic

[haste10176]

TNT matched the amazon number so this story is a non factor.. It will be interesting to see how this plays out..

[Wizardspride]

TNT matched the amazon number so this story is a non factor.. It will be interesting to see how this plays out..

I assume TNT has matched the deal monetarily...but they can't match the Amazon deal overall.

[haste10176]

TNT matched the amazon number so this story is a non factor.. It will be interesting to see how this plays out..

I assume TNT has matched the deal monetarily...but they can't match the Amazon deal overall.

Yes but whatever that means will play out in court i cant imagine the audience reach could possibly be a reason for getting out of the matching clause it may be the escrow account though i am sure the NBA will try everything. I think TNT has a case I mean they would of run the matching offer by their lawyers first