NHL Sells Naming Rights To Four New Divisions

RealGM Wiretap
Posts: 76,388
And1: 212
Joined: Mar 19, 2013

NHL Sells Naming Rights To Four New Divisions 

Post#1 » by RealGM Wiretap » Tue Jan 5, 2021 6:36 pm

The National Hockey League has sold naming rights to its four divisions for the first time in its history. The league announced Tuesday that its teams will play in the Scotia NHL North Division, Honda NHL West Division, Discover NHL Central Division and the MassMutual NHL East Division during the 2020-21 season, which runs 56 games and begins on Jan. 13.

An NHL source told ESPN that selling the naming rights to its divisions is viewed internally as a one-year-only campaign.

Via ESPN.com

Return to Wiretap Headlines Discussion