NHL To Debut Digitally Enhanced Dasherboards

RealGM Wiretap
Posts: 91,664
And1: 259
Joined: Mar 19, 2013

NHL To Debut Digitally Enhanced Dasherboards 

Post#1 » by RealGM Wiretap » Mon Oct 3, 2022 5:06 pm

The NHL is debuting digitally enhanced dasherboards (DED) for all games this season that will \"erase and replace\" the advertising found on arena rink boards with virtual ads on broadcasts.

The DED system allows for the digital replacement of camera-visible arena dasherboards within local, national and international NHL game broadcasts.

Via ESPN.com

Dennis 37
Posts: 13,371
And1: 16,194
Joined: Feb 24, 2007
Location: Ontario, Canada

Re: NHL To Debut Digitally Enhanced Dasherboards 

Post#2 » by Dennis 37 » Tue Oct 4, 2022 3:31 am

This is great news. I can't wait until the uniforms have so many ads that we can't tell who is on what team. I think it would be cool for ads to appear in the snow shot up from skates when stopping, or the blur of the stick when taking a slapshot.

Return to Wiretap Headlines Discussion