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"There can only be one" campaign is lame

Posted: Wed Apr 30, 2008 3:47 am
by Santana Moss
I don't see why the NBA is hyping how great its own ad campaign is. They really suck at this department. The "Where amazing happens" was dumb and corny, and so is this "There can only be one". I don't understand how the NBA can be so crappy at this.

Look at the NFL. They got some great commercials. They have some sentimental ones (a couple of years ago, there was a Christmas commercial where it showed a Steeler catching a TD and giving it to a fan in the crowd), they can make funny ones (the time to get your story straight ones and I remember the "tomorrow" one during one super Bowl), and all sorts of other great commercials (Sunday's strictly business).

I know NBA is capable of making good campaign. Remember a few years ago when they had those awe-inspiring commercials followed by some sort of poem or quote?

I distinctly remember one making even Vince Carter look inspiring as he slashes his way to the basket followed by..

"Do not go where the path may lead, go instead where there is no path and LEAVE a TRAIL."

NBA frustrates me sometimes with its lameness.

Posted: Wed Apr 30, 2008 3:48 am
by legacyinthemakin89c
Theres already a thread discussing this, just look a few pages down

Posted: Wed Apr 30, 2008 3:50 am
by triplet1984
The first one (shaq/kobe) was pretty good but there's too many of them now and many are lame. Plus i dont like some of the pairings.

Posted: Wed Apr 30, 2008 3:51 am
by Kweli
I thought it was funny how in the LeBron/KG one where they talk about watching Bird do it, considering LeBron was born in 1984

Posted: Wed Apr 30, 2008 3:55 am
by Patterns
JustBlaze20 wrote:I thought it was funny how in the LeBron/KG one where they talk about watching Bird do it, considering LeBron was born in 1984

Lebron said Jordan.

Posted: Wed Apr 30, 2008 3:58 am
by Duiz
This is like the 20th thread that says the campaign is dumb.

Posted: Wed Apr 30, 2008 4:00 am
by rewill17
JustBlaze20 wrote:I thought it was funny how in the LeBron/KG one where they talk about watching Bird do it, considering LeBron was born in 1984


he says Jordan simultiously as KG says Bird.

But still confusing as Lebron turned 9 on December 30, 1993. The season the Rockets won it all not the Bulls.

and KG turned 9 on May 19, 1985, the season the Lakers won it all.

Posted: Wed Apr 30, 2008 4:01 am
by NetsForce
The NFL is overrated.

Posted: Wed Apr 30, 2008 4:44 am
by Kweli
rewill17 wrote:-= original quote snipped =-



he says Jordan simultiously as KG says Bird.

But still confusing as Lebron turned 9 on December 30, 1993. The season the Rockets won it all not the Bulls.

and KG turned 9 on May 19, 1985, the season the Lakers won it all.


Oh I see, all I heard was Bird

Posted: Wed Apr 30, 2008 4:46 am
by Colossus
I find it amusing. I do like the TMac/Boozer version.

Posted: Wed Apr 30, 2008 4:48 am
by Basileus777
It was fine when there were only 3 or 4 versions, when guys like Bibby and Fisher got there own commercial they killed it.

Posted: Wed Apr 30, 2008 4:48 am
by Reks
bring back Ali G

Dissing NBA players is a great laugh
calling rich jefferson Thomas jefferson and calling d wade a hanger onner or something is genious

Posted: Wed Apr 30, 2008 4:54 am
by Teen Girl Squad
Well what was the brilliant NFL campaign? The NFLN preseason prediction commericals are great but there really isnt much else. Just because the NFL is more popular doesn't mean their marketing is superior.

Posted: Wed Apr 30, 2008 5:20 am
by Bobbcats
i really have liked ALL the NBA commercials made the past two years. different ppl different tastes i guess, but i liked the quote ones from last year, the where amazing happens, the david blaine ones, the ali g ones, these recent ones. i think they're doing a great job. THe Ali G ones were best though