doogie_hauser wrote:SAS meltdowns when The Knicks miss out on trading for a legit superstar like Spida Mitchell is always a delight to watch.
Lebron needs to be careful not trying to escalate his feud with SAS, rightly or wrongly Stephen A has a lot of powerful and influential friends in the media (not just ESPN), and they can turn on any superstar/even a legendary one, if they keep on attacking one of their own in the media.
If Lebron and the Lakers flame out for the rest of the regular season and bounce out in the first round, I suspect the media won't go easy on Lebron and suggest he is washed/should retire etc
I thought Lebron's cheapshot at Brian Windhorst was petty and unnecessary tbh
Maybe in the 90s and 2000s but not anymore. Social media and podcasts are the gamechangers. Before the media(local and nationally)could completely create the narrative and image of a big time athlete and the athletes knew this and the biggest ones always chose to tread lightly. Even as feared as Michael Jordan was by the sports media of pissing he or his representation off, Jordan was still aware of how his image looked in the mainstream and he still wanted to maintain that for financial reasons. I think today's athletes know that they really don't need the media nowadays and that it's easier for them to communicate their thoughts, views, opinions and tell their side of things directly to fans. They don't need an Ahmad Rashad, a Jim Gray, a Rachel Nichols or even an Oprah to communicate with people and I think some of the current higher ups in sports media know this. The Lebron interview with McAfee on ESPN was a wakeup call to SAS where he was enraged and probably realized that even with his new high salary, and stature he's still just a worker to ESPN and if it comes down to it they still will prioritize the biggest athletes who are popular with fans over him. The fact that ESPN let McAfee basically ask Lebron about SAS, their highest paid employee and let him trash him and basically clown another ESPN employee(Windhorst) is the real story in my opinion and speaks volumes.
Fans (and people in general) have become much more tribal as well and will fiercely side with the celebrities, famous people, or public figures they worship or adore. It's to the point now that many in the media are extra cautious about what they say about certain celebrities for fear of how their fans will react(see Beyhive, Swifties, fans of POTUS or Tesla CEO, MJ, Lebron, and Mayweather fans).