NBA Players Forfeit $480M From Escrow Fund After Revenue Shortfall

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NBA Players Forfeit $480M From Escrow Fund After Revenue Shortfall 

Post#1 » by RealGM Wiretap » Thu Jul 3, 2025 3:35 pm

NBA players will forfeit more than $480 million from the escrow fund after the league's basketball-related income fell short of projections for the 2024-25 season. The NBA pegged BRI at $10.25 billion, according to someone familiar with the accounting who was granted anonymity because the details are private.


Players will retain just 90.9 percent of their salaries from last season. The collective bargaining agreement requires the league to withhold 10 percent of player salaries to ensure the revenue split stays at 51 percent for players.


Top Earners Hit Hardest


Stephen Curry, the NBA's highest-paid player at $55.8 million, will forfeit $5.1 million from the escrow fund. Other star players facing significant cuts include Joel Embiid ($4.7 million), Nikola Jokic ($4.7 million), Bradley Beal ($4.6 million) and Kevin Durant ($4.5 million).


A player earning $20 million would net $18.2 million before taxes and agent fees. The 10 percent escrow was split 91 percent to teams and 9 percent back to players.


Revenue Challenges Behind Shortfall


Overall revenue likely came in light due to the choppy local media environment and multiple small-market teams reaching the playoffs. The postseason gate receipts were dented by the lack of major-market teams in the final rounds.


The escrow system has fluctuated significantly since implementation in 1999. Players received nearly 100% of their salaries in 2022-23 when revenues jumped, but the system previously cost players money during multiple seasons.


NBA players should collect their full 2025-26 salaries. The salary cap was set at $154.6 million, up the maximum 10 percent allowable increase, following new media agreements with NBC, ESPN/ABC and Amazon worth $77 billion over 11 years.

Via Kurt Badenhausen/Sportico

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Re: NBA Players Forfeit $480M From Escrow Fund After Revenue Shortfall 

Post#2 » by deeps6x » Thu Jul 3, 2025 6:30 pm

Interesting. I watched all of the finals for the first time in years, as did several people I know. I'm so sick of it being Boston or LA. Indy and OKC was a refreshing change.
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Re: NBA Players Forfeit $480M From Escrow Fund After Revenue Shortfall 

Post#3 » by sChOlaRlY_Magi » Thu Jul 3, 2025 6:51 pm

deeps6x wrote:Interesting. I watched all of the finals for the first time in years, as did several people I know. I'm so sick of it being Boston or LA. Indy and OKC was a refreshing change.


100%

Greed will turn this back to the larger markets though…
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Re: NBA Players Forfeit $480M From Escrow Fund After Revenue Shortfall 

Post#4 » by BringinDaRuckus » Thu Jul 3, 2025 6:58 pm

deeps6x wrote:Interesting. I watched all of the finals for the first time in years, as did several people I know. I'm so sick of it being Boston or LA. Indy and OKC was a refreshing change.


Same!

Watched a lot more of the playoffs this season compared to prior seasons. The level of competitiveness was great, and it is refreshing to a team outside of L.A., Boston, and NY make it to the finals.
Looking forward to the 28-29 season.
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Re: NBA Players Forfeit $480M From Escrow Fund After Revenue Shortfall 

Post#5 » by wichsens » Thu Jul 3, 2025 7:40 pm

deeps6x wrote:Interesting. I watched all of the finals for the first time in years, as did several people I know. I'm so sick of it being Boston or LA. Indy and OKC was a refreshing change.


The ratings were only saved by Game 7, with a large bump to 16.35 million viewers. 71.43 million total across the finals for an average of 10.2. Taking out the 7th game, it averaged 9.18 million viewers. The numbers are still way off the pre-bubble heydays. The NBA is as popular as ever, people just don't consume games the same way anymore (just like news and anything else, it's mostly just snippets)

2024 (BOS/DAL): 55.57 million, 5 games, average 11.11.
2023 (DEN/MIA): 58.22 million, 5 games, average 11.64.
2022 (GSW/BOS): 74.41, 6 games, average 12.4.
2021 (MIL/PHX): 59.28, 6 games, average 9.88.
2020 (LAL/MIA, bubble): 44.68, 6 games, average 7.45.
2019 (TOR/GSW): 90.84, 6 games, average 15.14.
2018 (GSW/CLE): average 17.56
2017 (GSW/CLE): average 20.38
2016: (GSW/CLE): average 19.94
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Re: NBA Players Forfeit $480M From Escrow Fund After Revenue Shortfall 

Post#6 » by Yacky » Thu Jul 3, 2025 8:21 pm

wichsens wrote:
deeps6x wrote:Interesting. I watched all of the finals for the first time in years, as did several people I know. I'm so sick of it being Boston or LA. Indy and OKC was a refreshing change.


The ratings were only saved by Game 7, with a large bump to 16.35 million viewers. 71.43 million total across the finals for an average of 10.2. Taking out the 7th game, it averaged 9.18 million viewers. The numbers are still way off the pre-bubble heydays. The NBA is as popular as ever, people just don't consume games the same way anymore (just like news and anything else, it's mostly just snippets)

2024 (BOS/DAL): 55.57 million, 5 games, average 11.11.
2023 (DEN/MIA): 58.22 million, 5 games, average 11.64.
2022 (GSW/BOS): 74.41, 6 games, average 12.4.
2021 (MIL/PHX): 59.28, 6 games, average 9.88.
2020 (LAL/MIA, bubble): 44.68, 6 games, average 7.45.
2019 (TOR/GSW): 90.84, 6 games, average 15.14.
2018 (GSW/CLE): average 17.56
2017 (GSW/CLE): average 20.38
2016: (GSW/CLE): average 19.94



I was only able to find linear + digital for the NFL since 2021. But if you compare the trend of the NBA versus the NFL (ignore volume and total numbers of NFL because it's hard to compare those.) The Super Bowl isn't having the same consumption problem. They're up every year, year over year, since 2021.

2025 - 127.7m Average
2024 - 123.7m Average
2023 - 115.1m Average
2022 - 112.3m Average
2021 - 96.4m Average
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Re: NBA Players Forfeit $480M From Escrow Fund After Revenue Shortfall 

Post#7 » by Rainwater » Thu Jul 3, 2025 9:35 pm

Yacky wrote:
wichsens wrote:
deeps6x wrote:Interesting. I watched all of the finals for the first time in years, as did several people I know. I'm so sick of it being Boston or LA. Indy and OKC was a refreshing change.


The ratings were only saved by Game 7, with a large bump to 16.35 million viewers. 71.43 million total across the finals for an average of 10.2. Taking out the 7th game, it averaged 9.18 million viewers. The numbers are still way off the pre-bubble heydays. The NBA is as popular as ever, people just don't consume games the same way anymore (just like news and anything else, it's mostly just snippets)

2024 (BOS/DAL): 55.57 million, 5 games, average 11.11.
2023 (DEN/MIA): 58.22 million, 5 games, average 11.64.
2022 (GSW/BOS): 74.41, 6 games, average 12.4.
2021 (MIL/PHX): 59.28, 6 games, average 9.88.
2020 (LAL/MIA, bubble): 44.68, 6 games, average 7.45.
2019 (TOR/GSW): 90.84, 6 games, average 15.14.
2018 (GSW/CLE): average 17.56
2017 (GSW/CLE): average 20.38
2016: (GSW/CLE): average 19.94



I was only able to find linear + digital for the NFL since 2021. But if you compare the trend of the NBA versus the NFL (ignore volume and total numbers of NFL because it's hard to compare those.) The Super Bowl isn't having the same consumption problem. They're up every year, year over year, since 2021.

2025 - 127.7m Average
2024 - 123.7m Average
2023 - 115.1m Average
2022 - 112.3m Average
2021 - 96.4m Average


To be fair, the NFL is in its own league
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Re: NBA Players Forfeit $480M From Escrow Fund After Revenue Shortfall 

Post#8 » by StlHawksFan » Fri Jul 4, 2025 3:41 am

deeps6x wrote:Interesting. I watched all of the finals for the first time in years, as did several people I know. I'm so sick of it being Boston or LA. Indy and OKC was a refreshing change.


7 game finals with an average ticket price of $300 versus $1500 is a big deal when you look at it across 20,000 tickets sold per game.

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