Les Alexander says there's no secret to running the Houston Rockets.
"The key is having good people who do a good job," says the unassuming Alexander, a former Wall Street trader who bought the Rockets in 1993. "You try to take a long-term perspective."
The simple strategy has paid off. Under CEO Tad Brown, the team's business group secured one of the most lucrative cable-rights deals in the league, a 10-year, $600 million contract with FSN Southwest that it shares with baseball's Houston Astros. Throw in the marketing power of international icon Yao Ming, drafted in 2002, and the opening of the state-of-the-art Toyota Center a year later, and it's clear the Rockets have become the NBA's model business franchise.
http://www.forbes.com/sportsbusiness/20 ... wners.html