Post#12 » by Dennis 37 » Sat Apr 17, 2010 1:00 am
I am one of those fans that followed every game from 1984 through 1994. The sale of Labatts to Interbrew is what damaged this franchise. Labatts understood that the team was a marketing instrument for beer, but they also understood integrity. Once interbrew took over the focus on winning was gone. That's when I was lost. I have tried to come back from time to time, but without Labatts direction the team was just wallowing in mediocrity.
Now to the present. Rogers is definitely a better owner than Interbrew, but what they don't understand, that Labatts did, is the integrity of the team and the game. The building is the Skydome. Call it the Rogers Skydome if you wish but it is the Skydome. Yankee Stadium is Yankee Stadium. History matters, especially if you want to get back the fans from the glory years. Another point is that the quality of the TV product affects the number of fans in the seats. People who live more than 2 hours form the game, as I do, need to develop a relationship with the team to encourage them to turn up the 10 games a year. In the glory years there was 50 to 100 busses in the parking lot every game. These are out of towners who developed a relationship with the team through television. So what is my point? What is the difference between the TV product today that turns off fans. Simply - advertising. I am not watching a baseball game tonight, I am watching a MR.SUB HOME HARDWARE, MACKNZIE INVESTMENTS EXPEDIA, PIZZA PIZZA, CASINO RAMA ETC ETC ECT commercial with grown men chasing a ball in the foreground.
The Bluejays have sold out. I rarely watch a game anymore where I don't tire of the ads and turn the channel. When I turn the channel, I don't develop a relationship with the team. When I don't develop a relationship with the team I don't drive the 2 plus hours (one way) to come to 10 games a year. I am certain I'm not the only one.
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