Rename EVERY NBA Team
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Rename EVERY NBA Team
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Rename EVERY NBA Team
First things first….This is an offseason thread. If you have no interest in such shenanigans, it would behoove you to click the leftward facing arrow in your toolbar lest your dander be raised.
The Scenario: Adam Silver and the NBA owners, knowing they’ve got the leverage of TV money regardless of if a season is played or not, make a list of demands that players are simply not willing to abide by. Michele Roberts takes the nuclear option and makes good on her threat to form a new league. They are somehow able to use the same arenas (or at least build similar venues) in all of the same cities BUT due to copyright infringement, the teams must be rebranded. Create new nicknames for all 30 teams...OR DIE TRYING!
Atlanta Swelter: Inspired by the all-consuming and oppressive heat of a Georgia summer. The basketball team should be similarly oppressive toward its opponents. I thought about calling them the Helter Swelter to add an even more frenzied edge to the name, but that could be used in various unofficial marketing campaigns with the team.
Boston Massacre: Citing a moment in history where Americans had decided they’d had enough of British rule, the patriots formed a mob, got themselves dead, and became a precursor to the Revolutionary War. This name honors rebellion against authority and is also somewhat of a play on words by including the state in the name: Boston, Mass(acre). It is an intimidating name, but a fledgling league may worry about the violent and bloody connotations of a word like ‘massacre’ when marketing the team.
Brooklyn United: I thought about Brooklyn Knights, but that appears to be the name of a soccer team and my only basis for the name was that it seemed popular during the rebranding of the Nets a few years ago. I went with Brooklyn United because it both keeps with their bare-bones brand they’ve created with the Nets and also because the official motto of Brooklyn is Eendraght Maeckt Maght - Dutch for “In Unity, there is strength.”
Charlotte Vespas: The Hornets is a perfect name for them, let’s get that straight first. If you don’t know the connection, British General Cornwallis occupied Charlotte but was driven out by hostile citizens. He wrote that Charlotte was a ‘hornet’s nest of a rebellion.’ I chose the name Vespas because Vespa is the genus that Hornets reside under so they could keep the Hornet theme. Hell, they could have a Hornet riding a vespa for a logo.
Chicago Gust: Chicago is known as The Windy City. Gust invokes the power and force with which this phenomena of wind occurs. You cannot see it, but you can see and feel its effect. The basketball team should play with a similar power and force.
Cleveland Rockers: Home to the Rock n’ Roll Hall of Fame and inspiration for the song ‘Cleveland Rocks,’ this name adds to the rocking image of Cleveland. Carefree and powerful are terms to associate with this franchise.
Dallas Armadillos: The armadillo deserves some credit for being an awesome animal. Texas is known for its armadillo population and this would be a great tribute. I also thought about the name ‘Dallas Armor.’ That would be a more flexible name that could either invoke images of the armadillo or some kind of old knight’s full-body armor.
Denver Rush: This name works in two directions. First, short for the gold rush which instigated the creation of this fine American city. Second, for the style of play we often see from Denver teams that take advantage of being acclimated to the mile-high atmosphere.
Detroit Grit: Despite being my hometown team, I had trouble with this one. Detroit is best known for automobiles and motown. I couldn’t think of any words that really fit, though. Maybe Detroit Revolution (a nod to former resident Rosa Parks, race riots, the automobile revolution, and RPM)... Ok, after having written all that out now, maybe I prefer Detroit Revolution. But assuming I stay with grit, I chose it because I feel it taps into both the city and past Detroit championship teams. Detroit is blue collar through and through and both the Bad Boys and Going To Work Pistons teams embodied that term. I could go with either Detroit Grit or Detroit Revolution.
The Bay: I played around with other names...Golden State Redwoods? The Bay Area Lions (referring to the sea lions, of course)? But I like the simplicity of the name. We’ve never had an NBA team that has simply foregone either their city name or their nickname. This one is kind of a combination of both.
Houston Launch: I’m not that proud of this one. It’s basically a way to get around calling them the Rockets. Still, their arena could be called the Launch Pad and images of high flying dunks are evoked while maintaining the space theme that Houston deserves to have.
Indiana Little Turtles: I was having a tough time with Indiana and delved into their history to find an Indian chief named Michikinikwa, or Little Turtle. He was a war leader who won several battles against the French and defeated an American troop that was claiming the land as their own. This nickname is meant to honor that fighting spirit.
L.A. Lights: Or possibly the Lights of L.A. I would expect the Lakers to take this name because it is simple and as a pillar of the NBA basketball community, simplicity would be their friend. It is meant to evoke images of the lights and glamour of Hollywood. This is the glamour team. This name would also lead into killer pre- or post-game light shows. Another term I thought about using was Los Angeles Epic - both because of the descriptive nature of the word epic and its use in storymaking, thus its connection to the movie industry.
Los Angeles Leviathans: Leviathans can be any sort mythical sea beast. I thought about using other legendary ones (like Kraken) or real ones (like Narwhals), but the alliteration puts Leviathans over the top. This name conjures up coastal images and notions of fantasy. While the L.A. Lights are going for the glitz market, the Leviathans are trying to get the family market.
Memphis Express: This was almost their actual name, but the NBA nixed it due to its ties with the Memphis-based Federal Express. While I’m definitely not a fan of corporate/commercial overreach into sports, I really like this name. It has a nice ring and would be a good moniker for an uptempo team.
Miami Squall: Squall. I just like the word. Images of brutal storm arise - a name apt for a city that has had to survive numerous hurricanes.
The Milwaukee Lion: Simultaneously the most normal ‘sports’ name and the strangest fit on my list. I was having the hardest time coming up with a name for Milwaukee when I came across an article that discussed a mysterious lion-like animal that started appearing around town this past summer. Many people caught glances of it or took fuzzy photos of it, but it was never captured. It has been dubbed the Milwaukee Lion and the elusiveness, the mystique, and the magnificence of such a beast make it worthy of a nickname in my opinion.
Minnesota Yeti: Minnesota is the northernmost state in the continental 48. As such, it becomes a frozen tundra in the winter, the midst of the NBA season. What better symbol of that than a mythical snow beast? My other idea was the Minnesota Tauntauns, although they would probably need to enter into a licensing agreement with Star Wars for that one.
New Orleans Desire: Let’s bring some culture to the NBA with these next two selections. First, the New Orleans Desire. This name is meant to honor Tennessee Williams’ ‘A Streetcar Named Desire,’ which is set in the French Quarter in New Orleans. Also, it is meant to also apply to the passion the team has in bringing an NBA Championship to the Big Easy.
Harlem Renaissance: Is it sacrilegious to have a team from New York and not use the city name? Is it marketing folly? Perhaps. But situated just 7 miles from Madison Square Garden is the cultural epicenter that brought us Langston Hughes, Duke Ellington, Ella Fitzgerald, Count Basie and so much more.
Oklahoma City Bison: They already use a bison as their current mascot, so this would be a relatively seamless move to the Bison. The name is sacred to certain Native American tribes and something that is powerful, yet silent. Something that was on the brink of extinction but came back strong.
Orlando Thrill: This is one I don’t feel too great about. I went with thrill because Orlando is known as the amusement park capital of the world. I thought about going with the Orlando Juice (OJ) to celebrate florida citrus, but I liked the sound of the Thrill more.
Philadelphia Freedom Fighters: Philadelphia Liberty is shorter and cleaner, but sometimes I’m just a sucker for alliteration. Besides, there is already a WNBA team (New York) called the Liberty. The name is meant to honor the patriotic history of Philadelphia and conjure images of the Liberty Bell and Ben Franklin.
The Phoenix: I’ve always thought the Suns should just remove the Suns part of their name and call themselves ‘The Phoenix’. Phoenix is hot, yes, but so is a phoenix. It’s a bird that sets itself on f***ing fire. And your city is named after it. You NEED to use that! It’s such a badass creature. It self-immolates and then creates itself anew like nothing happened. It completely BURNS ITSELF TO ASHES and then WALKS IT OFF. Hell yeah, I’m getting pumped up just thinking about it.
The Oregon Trail: Portland is a unique city and I’m not sure they would want to not have their city name in the team name. I went with The Oregon Trail as a nod back to the old computer game, which I think the eccentric 30 and 40-somethings that seemingly dominate the city would appreciate. “Keep Portland Weird” is the unofficial city slogan and I was trying to find a name that would encapsulate the hipster vibe of the city. I originally went with the Portland Beards but backed off as beard has other meanings too. Portland Unicycles? One I like is Portland Fighting Tardigrades. Tardigrades are awesome and I think the city would get behind an oddball name. Still, in lieu of being able to decide, I went with a name that recalls both a 1980s text-based computer game and the Portland Trailblazers.
Sacramento Terminus: According to the all-knowing Wikipedia, Sacramento was “a terminus for wagon trains, stagecoaches, riverboats, the telegraph, the pony express, and the first transcontinental railroad.” And of course we all remember Terminus from The Walking Dead. A terminus is where all roads end. It is the final destination, implying that there is nothing greater beyond.
Mission San Antonio: This is another instance where I am going for an abnormal name order (like The Bay, The Phoenix, and one more below). I’d have no problem with the San Antonio Mission(s) -- there is a San Antonio Missions National Park, but I chose this to honor the Alamo. The Alamo’s original name was Mission San Antonio de Valero. Also, the team would assumedly invoke the name as a solemn promise of their quest to win championships.
Seattle Sasquatch: Bonus team! They bring a team back to Seattle and call them the Sasquatch. As you probably noticed, I like mythological creatures (Leviathans, Phoenix, Yeti) and wouldn’t mind seeing them used more in sports team names. Sasquatch are thought (by those that believe) to roam in the Pacific Northwest. Like the Supersonics, this name has alliteration as well.
Toronto Exchange: Toronto was another difficult one for me. I spent 2 days there and was struck by how well the different cultures cohabit the area. While they may live according to neighborhoods, I appreciated how often I saw social groups of multiple ethnicities, something I didn’t see much of even in my college town (10+ years ago, mind you). So I like the name Exchange because it pays tribute to the various cultures of Toronto and also marks Toronto as a world city economically. Toronto is a center for economic and cultural exchange.
The Great Salt Lakers: Lawyers may have to fight it out to see if this Lakers name should or could survive this metamorphosis. I like this rebrand for Utah, though. The Great Salt Lake is a unique marvel that deserves to be honored via nickname.
Washington Monuments: What better than a phallic logo surrounded by stars and stripes and red, white, and blue? This name is symbolic not only of the Washington Monument, but all that the country stands for and the mighty power wielded by the area.
I'm interested in hearing others' ideas as well, but please do not use this as an opportunity to make easy jokes degrading the cities or fan bases of other teams.
The Scenario: Adam Silver and the NBA owners, knowing they’ve got the leverage of TV money regardless of if a season is played or not, make a list of demands that players are simply not willing to abide by. Michele Roberts takes the nuclear option and makes good on her threat to form a new league. They are somehow able to use the same arenas (or at least build similar venues) in all of the same cities BUT due to copyright infringement, the teams must be rebranded. Create new nicknames for all 30 teams...OR DIE TRYING!
Atlanta Swelter: Inspired by the all-consuming and oppressive heat of a Georgia summer. The basketball team should be similarly oppressive toward its opponents. I thought about calling them the Helter Swelter to add an even more frenzied edge to the name, but that could be used in various unofficial marketing campaigns with the team.
Boston Massacre: Citing a moment in history where Americans had decided they’d had enough of British rule, the patriots formed a mob, got themselves dead, and became a precursor to the Revolutionary War. This name honors rebellion against authority and is also somewhat of a play on words by including the state in the name: Boston, Mass(acre). It is an intimidating name, but a fledgling league may worry about the violent and bloody connotations of a word like ‘massacre’ when marketing the team.
Brooklyn United: I thought about Brooklyn Knights, but that appears to be the name of a soccer team and my only basis for the name was that it seemed popular during the rebranding of the Nets a few years ago. I went with Brooklyn United because it both keeps with their bare-bones brand they’ve created with the Nets and also because the official motto of Brooklyn is Eendraght Maeckt Maght - Dutch for “In Unity, there is strength.”
Charlotte Vespas: The Hornets is a perfect name for them, let’s get that straight first. If you don’t know the connection, British General Cornwallis occupied Charlotte but was driven out by hostile citizens. He wrote that Charlotte was a ‘hornet’s nest of a rebellion.’ I chose the name Vespas because Vespa is the genus that Hornets reside under so they could keep the Hornet theme. Hell, they could have a Hornet riding a vespa for a logo.
Chicago Gust: Chicago is known as The Windy City. Gust invokes the power and force with which this phenomena of wind occurs. You cannot see it, but you can see and feel its effect. The basketball team should play with a similar power and force.
Cleveland Rockers: Home to the Rock n’ Roll Hall of Fame and inspiration for the song ‘Cleveland Rocks,’ this name adds to the rocking image of Cleveland. Carefree and powerful are terms to associate with this franchise.
Dallas Armadillos: The armadillo deserves some credit for being an awesome animal. Texas is known for its armadillo population and this would be a great tribute. I also thought about the name ‘Dallas Armor.’ That would be a more flexible name that could either invoke images of the armadillo or some kind of old knight’s full-body armor.
Denver Rush: This name works in two directions. First, short for the gold rush which instigated the creation of this fine American city. Second, for the style of play we often see from Denver teams that take advantage of being acclimated to the mile-high atmosphere.
Detroit Grit: Despite being my hometown team, I had trouble with this one. Detroit is best known for automobiles and motown. I couldn’t think of any words that really fit, though. Maybe Detroit Revolution (a nod to former resident Rosa Parks, race riots, the automobile revolution, and RPM)... Ok, after having written all that out now, maybe I prefer Detroit Revolution. But assuming I stay with grit, I chose it because I feel it taps into both the city and past Detroit championship teams. Detroit is blue collar through and through and both the Bad Boys and Going To Work Pistons teams embodied that term. I could go with either Detroit Grit or Detroit Revolution.
The Bay: I played around with other names...Golden State Redwoods? The Bay Area Lions (referring to the sea lions, of course)? But I like the simplicity of the name. We’ve never had an NBA team that has simply foregone either their city name or their nickname. This one is kind of a combination of both.
Houston Launch: I’m not that proud of this one. It’s basically a way to get around calling them the Rockets. Still, their arena could be called the Launch Pad and images of high flying dunks are evoked while maintaining the space theme that Houston deserves to have.
Indiana Little Turtles: I was having a tough time with Indiana and delved into their history to find an Indian chief named Michikinikwa, or Little Turtle. He was a war leader who won several battles against the French and defeated an American troop that was claiming the land as their own. This nickname is meant to honor that fighting spirit.
L.A. Lights: Or possibly the Lights of L.A. I would expect the Lakers to take this name because it is simple and as a pillar of the NBA basketball community, simplicity would be their friend. It is meant to evoke images of the lights and glamour of Hollywood. This is the glamour team. This name would also lead into killer pre- or post-game light shows. Another term I thought about using was Los Angeles Epic - both because of the descriptive nature of the word epic and its use in storymaking, thus its connection to the movie industry.
Los Angeles Leviathans: Leviathans can be any sort mythical sea beast. I thought about using other legendary ones (like Kraken) or real ones (like Narwhals), but the alliteration puts Leviathans over the top. This name conjures up coastal images and notions of fantasy. While the L.A. Lights are going for the glitz market, the Leviathans are trying to get the family market.
Memphis Express: This was almost their actual name, but the NBA nixed it due to its ties with the Memphis-based Federal Express. While I’m definitely not a fan of corporate/commercial overreach into sports, I really like this name. It has a nice ring and would be a good moniker for an uptempo team.
Miami Squall: Squall. I just like the word. Images of brutal storm arise - a name apt for a city that has had to survive numerous hurricanes.
The Milwaukee Lion: Simultaneously the most normal ‘sports’ name and the strangest fit on my list. I was having the hardest time coming up with a name for Milwaukee when I came across an article that discussed a mysterious lion-like animal that started appearing around town this past summer. Many people caught glances of it or took fuzzy photos of it, but it was never captured. It has been dubbed the Milwaukee Lion and the elusiveness, the mystique, and the magnificence of such a beast make it worthy of a nickname in my opinion.
Minnesota Yeti: Minnesota is the northernmost state in the continental 48. As such, it becomes a frozen tundra in the winter, the midst of the NBA season. What better symbol of that than a mythical snow beast? My other idea was the Minnesota Tauntauns, although they would probably need to enter into a licensing agreement with Star Wars for that one.
New Orleans Desire: Let’s bring some culture to the NBA with these next two selections. First, the New Orleans Desire. This name is meant to honor Tennessee Williams’ ‘A Streetcar Named Desire,’ which is set in the French Quarter in New Orleans. Also, it is meant to also apply to the passion the team has in bringing an NBA Championship to the Big Easy.
Harlem Renaissance: Is it sacrilegious to have a team from New York and not use the city name? Is it marketing folly? Perhaps. But situated just 7 miles from Madison Square Garden is the cultural epicenter that brought us Langston Hughes, Duke Ellington, Ella Fitzgerald, Count Basie and so much more.
Oklahoma City Bison: They already use a bison as their current mascot, so this would be a relatively seamless move to the Bison. The name is sacred to certain Native American tribes and something that is powerful, yet silent. Something that was on the brink of extinction but came back strong.
Orlando Thrill: This is one I don’t feel too great about. I went with thrill because Orlando is known as the amusement park capital of the world. I thought about going with the Orlando Juice (OJ) to celebrate florida citrus, but I liked the sound of the Thrill more.
Philadelphia Freedom Fighters: Philadelphia Liberty is shorter and cleaner, but sometimes I’m just a sucker for alliteration. Besides, there is already a WNBA team (New York) called the Liberty. The name is meant to honor the patriotic history of Philadelphia and conjure images of the Liberty Bell and Ben Franklin.
The Phoenix: I’ve always thought the Suns should just remove the Suns part of their name and call themselves ‘The Phoenix’. Phoenix is hot, yes, but so is a phoenix. It’s a bird that sets itself on f***ing fire. And your city is named after it. You NEED to use that! It’s such a badass creature. It self-immolates and then creates itself anew like nothing happened. It completely BURNS ITSELF TO ASHES and then WALKS IT OFF. Hell yeah, I’m getting pumped up just thinking about it.
The Oregon Trail: Portland is a unique city and I’m not sure they would want to not have their city name in the team name. I went with The Oregon Trail as a nod back to the old computer game, which I think the eccentric 30 and 40-somethings that seemingly dominate the city would appreciate. “Keep Portland Weird” is the unofficial city slogan and I was trying to find a name that would encapsulate the hipster vibe of the city. I originally went with the Portland Beards but backed off as beard has other meanings too. Portland Unicycles? One I like is Portland Fighting Tardigrades. Tardigrades are awesome and I think the city would get behind an oddball name. Still, in lieu of being able to decide, I went with a name that recalls both a 1980s text-based computer game and the Portland Trailblazers.
Sacramento Terminus: According to the all-knowing Wikipedia, Sacramento was “a terminus for wagon trains, stagecoaches, riverboats, the telegraph, the pony express, and the first transcontinental railroad.” And of course we all remember Terminus from The Walking Dead. A terminus is where all roads end. It is the final destination, implying that there is nothing greater beyond.
Mission San Antonio: This is another instance where I am going for an abnormal name order (like The Bay, The Phoenix, and one more below). I’d have no problem with the San Antonio Mission(s) -- there is a San Antonio Missions National Park, but I chose this to honor the Alamo. The Alamo’s original name was Mission San Antonio de Valero. Also, the team would assumedly invoke the name as a solemn promise of their quest to win championships.
Seattle Sasquatch: Bonus team! They bring a team back to Seattle and call them the Sasquatch. As you probably noticed, I like mythological creatures (Leviathans, Phoenix, Yeti) and wouldn’t mind seeing them used more in sports team names. Sasquatch are thought (by those that believe) to roam in the Pacific Northwest. Like the Supersonics, this name has alliteration as well.
Toronto Exchange: Toronto was another difficult one for me. I spent 2 days there and was struck by how well the different cultures cohabit the area. While they may live according to neighborhoods, I appreciated how often I saw social groups of multiple ethnicities, something I didn’t see much of even in my college town (10+ years ago, mind you). So I like the name Exchange because it pays tribute to the various cultures of Toronto and also marks Toronto as a world city economically. Toronto is a center for economic and cultural exchange.
The Great Salt Lakers: Lawyers may have to fight it out to see if this Lakers name should or could survive this metamorphosis. I like this rebrand for Utah, though. The Great Salt Lake is a unique marvel that deserves to be honored via nickname.
Washington Monuments: What better than a phallic logo surrounded by stars and stripes and red, white, and blue? This name is symbolic not only of the Washington Monument, but all that the country stands for and the mighty power wielded by the area.
I'm interested in hearing others' ideas as well, but please do not use this as an opportunity to make easy jokes degrading the cities or fan bases of other teams.
Tom Gores' Securus faced a class action lawsuit in 2024. The company engaged in a "quid pro quo kickback scheme" with county jails in Michigan which banned in-person visits in order to maximize revenue from voice and video calls.
Re: Rename EVERY NBA Team
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Re: Rename EVERY NBA Team
memphis bbq's and new orleans jazz(bring it back)
utah salt licks
like the minnesota yeti or freezerburns
detroit rust-im from michigan too and remember all too well the old cars rusting away...
utah salt licks
like the minnesota yeti or freezerburns
detroit rust-im from michigan too and remember all too well the old cars rusting away...
Re: Rename EVERY NBA Team
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Re: Rename EVERY NBA Team
ElectricMayhem wrote:First things first….This is an offseason thread. If you have no interest in such shenanigans, it would behoove you to click the leftward facing arrow in your toolbar lest your dander be raised.
The Scenario: Adam Silver and the NBA owners, knowing they’ve got the leverage of TV money regardless of if a season is played or not, make a list of demands that players are simply not willing to abide by. Michele Roberts takes the nuclear option and makes good on her threat to form a new league. They are somehow able to use the same arenas (or at least build similar venues) in all of the same cities BUT due to copyright infringement, the teams must be rebranded. Create new nicknames for all 30 teams...OR DIE TRYING!
Atlanta Swelter: Inspired by the all-consuming and oppressive heat of a Georgia summer. The basketball team should be similarly oppressive toward its opponents. I thought about calling them the Helter Swelter to add an even more frenzied edge to the name, but that could be used in various unofficial marketing campaigns with the team.
Boston Massacre: Citing a moment in history where Americans had decided they’d had enough of British rule, the patriots formed a mob, got themselves dead, and became a precursor to the Revolutionary War. This name honors rebellion against authority and is also somewhat of a play on words by including the state in the name: Boston, Mass(acre). It is an intimidating name, but a fledgling league may worry about the violent and bloody connotations of a word like ‘massacre’ when marketing the team.
Brooklyn United: I thought about Brooklyn Knights, but that appears to be the name of a soccer team and my only basis for the name was that it seemed popular during the rebranding of the Nets a few years ago. I went with Brooklyn United because it both keeps with their bare-bones brand they’ve created with the Nets and also because the official motto of Brooklyn is Eendraght Maeckt Maght - Dutch for “In Unity, there is strength.”
Charlotte Vespas: The Hornets is a perfect name for them, let’s get that straight first. If you don’t know the connection, British General Cornwallis occupied Charlotte but was driven out by hostile citizens. He wrote that Charlotte was a ‘hornet’s nest of a rebellion.’ I chose the name Vespas because Vespa is the genus that Hornets reside under so they could keep the Hornet theme. Hell, they could have a Hornet riding a vespa for a logo.
Chicago Gust: Chicago is known as The Windy City. Gust invokes the power and force with which this phenomena of wind occurs. You cannot see it, but you can see and feel its effect. The basketball team should play with a similar power and force.
Cleveland Rockers: Home to the Rock n’ Roll Hall of Fame and inspiration for the song ‘Cleveland Rocks,’ this name adds to the rocking image of Cleveland. Carefree and powerful are terms to associate with this franchise.
Dallas Armadillos: The armadillo deserves some credit for being an awesome animal. Texas is known for its armadillo population and this would be a great tribute. I also thought about the name ‘Dallas Armor.’ That would be a more flexible name that could either invoke images of the armadillo or some kind of old knight’s full-body armor.
Denver Rush: This name works in two directions. First, short for the gold rush which instigated the creation of this fine American city. Second, for the style of play we often see from Denver teams that take advantage of being acclimated to the mile-high atmosphere.
Detroit Grit: Despite being my hometown team, I had trouble with this one. Detroit is best known for automobiles and motown. I couldn’t think of any words that really fit, though. Maybe Detroit Revolution (a nod to former resident Rosa Parks, race riots, the automobile revolution, and RPM)... Ok, after having written all that out now, maybe I prefer Detroit Revolution. But assuming I stay with grit, I chose it because I feel it taps into both the city and past Detroit championship teams. Detroit is blue collar through and through and both the Bad Boys and Going To Work Pistons teams embodied that term. I could go with either Detroit Grit or Detroit Revolution.
The Bay: I played around with other names...Golden State Redwoods? The Bay Area Lions (referring to the sea lions, of course)? But I like the simplicity of the name. We’ve never had an NBA team that has simply foregone either their city name or their nickname. This one is kind of a combination of both.
Houston Launch: I’m not that proud of this one. It’s basically a way to get around calling them the Rockets. Still, their arena could be called the Launch Pad and images of high flying dunks are evoked while maintaining the space theme that Houston deserves to have.
Indiana Little Turtles: I was having a tough time with Indiana and delved into their history to find an Indian chief named Michikinikwa, or Little Turtle. He was a war leader who won several battles against the French and defeated an American troop that was claiming the land as their own. This nickname is meant to honor that fighting spirit.
L.A. Lights: Or possibly the Lights of L.A. I would expect the Lakers to take this name because it is simple and as a pillar of the NBA basketball community, simplicity would be their friend. It is meant to evoke images of the lights and glamour of Hollywood. This is the glamour team. This name would also lead into killer pre- or post-game light shows. Another term I thought about using was Los Angeles Epic - both because of the descriptive nature of the word epic and its use in storymaking, thus its connection to the movie industry.
Los Angeles Leviathans: Leviathans can be any sort mythical sea beast. I thought about using other legendary ones (like Kraken) or real ones (like Narwhals), but the alliteration puts Leviathans over the top. This name conjures up coastal images and notions of fantasy. While the L.A. Lights are going for the glitz market, the Leviathans are trying to get the family market.
Memphis Express: This was almost their actual name, but the NBA nixed it due to its ties with the Memphis-based Federal Express. While I’m definitely not a fan of corporate/commercial overreach into sports, I really like this name. It has a nice ring and would be a good moniker for an uptempo team.
Miami Squall: Squall. I just like the word. Images of brutal storm arise - a name apt for a city that has had to survive numerous hurricanes.
The Milwaukee Lion: Simultaneously the most normal ‘sports’ name and the strangest fit on my list. I was having the hardest time coming up with a name for Milwaukee when I came across an article that discussed a mysterious lion-like animal that started appearing around town this past summer. Many people caught glances of it or took fuzzy photos of it, but it was never captured. It has been dubbed the Milwaukee Lion and the elusiveness, the mystique, and the magnificence of such a beast make it worthy of a nickname in my opinion.
Minnesota Yeti: Minnesota is the northernmost state in the continental 48. As such, it becomes a frozen tundra in the winter, the midst of the NBA season. What better symbol of that than a mythical snow beast? My other idea was the Minnesota Tauntauns, although they would probably need to enter into a licensing agreement with Star Wars for that one.
New Orleans Desire: Let’s bring some culture to the NBA with these next two selections. First, the New Orleans Desire. This name is meant to honor Tennessee Williams’ ‘A Streetcar Named Desire,’ which is set in the French Quarter in New Orleans. Also, it is meant to also apply to the passion the team has in bringing an NBA Championship to the Big Easy.
Harlem Renaissance: Is it sacrilegious to have a team from New York and not use the city name? Is it marketing folly? Perhaps. But situated just 7 miles from Madison Square Garden is the cultural epicenter that brought us Langston Hughes, Duke Ellington, Ella Fitzgerald, Count Basie and so much more.
Oklahoma City Bison: They already use a bison as their current mascot, so this would be a relatively seamless move to the Bison. The name is sacred to certain Native American tribes and something that is powerful, yet silent. Something that was on the brink of extinction but came back strong.
Orlando Thrill: This is one I don’t feel too great about. I went with thrill because Orlando is known as the amusement park capital of the world. I thought about going with the Orlando Juice (OJ) to celebrate florida citrus, but I liked the sound of the Thrill more.
Philadelphia Freedom Fighters: Philadelphia Liberty is shorter and cleaner, but sometimes I’m just a sucker for alliteration. Besides, there is already a WNBA team (New York) called the Liberty. The name is meant to honor the patriotic history of Philadelphia and conjure images of the Liberty Bell and Ben Franklin.
The Phoenix: I’ve always thought the Suns should just remove the Suns part of their name and call themselves ‘The Phoenix’. Phoenix is hot, yes, but so is a phoenix. It’s a bird that sets itself on f***ing fire. And your city is named after it. You NEED to use that! It’s such a badass creature. It self-immolates and then creates itself anew like nothing happened. It completely BURNS ITSELF TO ASHES and then WALKS IT OFF. Hell yeah, I’m getting pumped up just thinking about it.
The Oregon Trail: Portland is a unique city and I’m not sure they would want to not have their city name in the team name. I went with The Oregon Trail as a nod back to the old computer game, which I think the eccentric 30 and 40-somethings that seemingly dominate the city would appreciate. “Keep Portland Weird” is the unofficial city slogan and I was trying to find a name that would encapsulate the hipster vibe of the city. I originally went with the Portland Beards but backed off as beard has other meanings too. Portland Unicycles? One I like is Portland Fighting Tardigrades. Tardigrades are awesome and I think the city would get behind an oddball name. Still, in lieu of being able to decide, I went with a name that recalls both a 1980s text-based computer game and the Portland Trailblazers.
Sacramento Terminus: According to the all-knowing Wikipedia, Sacramento was “a terminus for wagon trains, stagecoaches, riverboats, the telegraph, the pony express, and the first transcontinental railroad.” And of course we all remember Terminus from The Walking Dead. A terminus is where all roads end. It is the final destination, implying that there is nothing greater beyond.
Mission San Antonio: This is another instance where I am going for an abnormal name order (like The Bay, The Phoenix, and one more below). I’d have no problem with the San Antonio Mission(s) -- there is a San Antonio Missions National Park, but I chose this to honor the Alamo. The Alamo’s original name was Mission San Antonio de Valero. Also, the team would assumedly invoke the name as a solemn promise of their quest to win championships.
Seattle Sasquatch: Bonus team! They bring a team back to Seattle and call them the Sasquatch. As you probably noticed, I like mythological creatures (Leviathans, Phoenix, Yeti) and wouldn’t mind seeing them used more in sports team names. Sasquatch are thought (by those that believe) to roam in the Pacific Northwest. Like the Supersonics, this name has alliteration as well.
Toronto Exchange: Toronto was another difficult one for me. I spent 2 days there and was struck by how well the different cultures cohabit the area. While they may live according to neighborhoods, I appreciated how often I saw social groups of multiple ethnicities, something I didn’t see much of even in my college town (10+ years ago, mind you). So I like the name Exchange because it pays tribute to the various cultures of Toronto and also marks Toronto as a world city economically. Toronto is a center for economic and cultural exchange.
The Great Salt Lakers: Lawyers may have to fight it out to see if this Lakers name should or could survive this metamorphosis. I like this rebrand for Utah, though. The Great Salt Lake is a unique marvel that deserves to be honored via nickname.
Washington Monuments: What better than a phallic logo surrounded by stars and stripes and red, white, and blue? This name is symbolic not only of the Washington Monument, but all that the country stands for and the mighty power wielded by the area.
I'm interested in hearing others' ideas as well, but please do not use this as an opportunity to make easy jokes degrading the cities or fan bases of other teams.
Holy, good effort on this one and putting thought into all the names!
If you like some other name ideas for new cities (based on some cultural or historical significance), check out the team names I chose for potential new cities (11 new teams): http://forums.realgm.com/boards/viewtopic.php?f=6&t=1406418#start_here
Re: Rename EVERY NBA Team
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Accidental duplicate post
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Re: Rename EVERY NBA Team
utah fellowship!
chicago fire
portland doom
memphis blues
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chicago fire
portland doom
memphis blues
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Re: Rename EVERY NBA Team
- dragula15
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Re: Rename EVERY NBA Team
I dunno with Houston..
Maybe the "Houston Wideloads" - after all they are the former fattest city in the world.
Maybe the "Houston Wideloads" - after all they are the former fattest city in the world.
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Re: Rename EVERY NBA Team
dallas assassinations??
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Re: Rename EVERY NBA Team
Nicely done, I like especially The Phoenix. Or maybe Phoenix Phoenix.
And holy crap lol @ Philadelphia Freedom Fighters
And holy crap lol @ Philadelphia Freedom Fighters

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Re: Rename EVERY NBA Team
Bolivar wrote:Nicely done, I like especially The Phoenix. Or maybe Phoenix Phoenix.
And holy crap lol @ Philadelphia Freedom Fighters
elton john sang in his "philadelphia freedom" song about how that freedom took him "knee high to a man"..take that for what you will...
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Re: Rename EVERY NBA Team
Youkilledrock wrote:utah fellowship!
chicago fire
portland doom
memphis blues
I actually entertained the idea of Memphis Blues when I was thinking of ideas. For some reason, I thought of L.A. Fire but not Chicago Fire. I skipped it because the forest fires probably hit too close to home for some, although I think most living people are over the Chicago Fire by now.
Tom Gores' Securus faced a class action lawsuit in 2024. The company engaged in a "quid pro quo kickback scheme" with county jails in Michigan which banned in-person visits in order to maximize revenue from voice and video calls.
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Re: Rename EVERY NBA Team
New York Empire
Boston Massacre
Toronto Basketball Club
Philadelphia Liberty
Brooklyn Knights
Cleveland Rockers
Detroit vs Everybody
Indiana Hoosiers
Los Angeles Fame
Washington Generals
off the top of my head
Boston Massacre
Toronto Basketball Club
Philadelphia Liberty
Brooklyn Knights
Cleveland Rockers
Detroit vs Everybody
Indiana Hoosiers
Los Angeles Fame
Washington Generals
off the top of my head

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Re: Rename EVERY NBA Team
-Atlanta Pilots: Atlanta has one of the best international airports in the world.
-Boston Minutemen: If we're gonna go historical, I think Minutemen are cooler and a better mascot than "Massacre". To me, Massacre sounds a bit childish.
-Brooklyn United: I really like this name. Has a nice sound to it.
-Charlotte Yellowjackets: Vespas sounds a bit to fancy for my taste, and doesn't fit that "sports" mold imo.
-Chicago Gale: Gust sounds a little boring. It's just a matter of personal taste. I think Gale sounds cooler. Short, but has this intimidating feel to it (for me).
-Cleveland Rockers: Love it. Has this fiery taste to it too.
-Dallas Armadillos: Love it. Armadillos are underrated like you said. Just imagine their team's logo. It'll look pretty badass like the Pelicans' logo.
-Denver Rush: Also sounds good. So many marketing components you can do with the word "rush" too.
-Detroit Engines: Yeah I know, pistons = engines. But I just like the name. Detroit is pretty hard.
-The Bay: The Bay sounds pretty nice. Simple, but has an appeal to it. I was thinking of using "Miners", but that sounds a bit lame.
-Houston Launch: Now we're talking. Verbs as a team name is underrated. Idk why many owners don't use them. There're so much you can do.
-Indiana Minerals (?): Yeah this one is hard. Indiana has the richest concentrations of minerals in the country. Many buildings were made using the limestones from the state (Pentagon, Empire State, National Cathedral to name a couple).
-Los Angeles Light (Based off the Lakers) / L.A Stars: Sounds good to me. All the Hollywood light, the spotlights that celebrities have, etc.
-Los Angeles Night (Based off the Clippers): Basing it off the night life scene in L.A (downtown, Hollywood, etc). Leviathan just doesn't fit to me.
-Memphis Blues: Memphis Express sounds great. But Memphis is also known for their Memphis blues, and made an impact in the music world. As a huge fan of Blues, Jazz, and whatnot, I'ma be biased and choose this name.
-Miami Coast: Has a nice ring to it imo.
-Milwaukee (?): Probably the only team I can't think up a name for. They're known for their alcohol, food, and what not... but Milwaukee Brewers is already taken.
-Minnesota Lakers: They're known as the "Land of 10,000 Lakes". Bring back the OG Lakers!
-New Orleans Jazz: Is this allowed? I personally like this better.
-Harlem Renaissance: Love it. Probably the only long name that I'm willing to use.
-Oklahoma Tornadoes: Wouldn't mind bisons or buffaloes either.
-Orlando Adventure: Because it's the capital of "adventures". Lol. It is the capital of amusement/theme parks after all.
-Philadelphia Liberty: Sounds nicer for me. Like I said, not really a fan of long names.
-Phoenix Fever: Personally for me, I'm pretty proud of this. Their city's heat makes you feel like you're in a fever. And the name itself sounds like there's a trend lol.
-The Oregon Trail: Another well-thought out name. Love it.
-Sacramento Express / Waterway: Alright, I took it from Memphis Express and used it with Sacramento. Lol. Sacramento is known for their rivers.
-San Antonio Mission: Sounds cooler. Lol.
-Toronto BC: Toronto is a bit hard for me since I don't know much about that place (never went there, but I plan to).
-Utah Sierra : Initially I was going to use Utah Lakers, but I thought it'd fit better for Minnesota. I picked Sierra, because Utah is also known for some of the best Ski/Snowboard resorts and mountains.
-Washington Generals: Sounds nice, and proper.
This is just from my own personal taste. Thanks for making this thread. It was pretty fun.
-Boston Minutemen: If we're gonna go historical, I think Minutemen are cooler and a better mascot than "Massacre". To me, Massacre sounds a bit childish.
-Brooklyn United: I really like this name. Has a nice sound to it.
-Charlotte Yellowjackets: Vespas sounds a bit to fancy for my taste, and doesn't fit that "sports" mold imo.
-Chicago Gale: Gust sounds a little boring. It's just a matter of personal taste. I think Gale sounds cooler. Short, but has this intimidating feel to it (for me).
-Cleveland Rockers: Love it. Has this fiery taste to it too.
-Dallas Armadillos: Love it. Armadillos are underrated like you said. Just imagine their team's logo. It'll look pretty badass like the Pelicans' logo.
-Denver Rush: Also sounds good. So many marketing components you can do with the word "rush" too.
-Detroit Engines: Yeah I know, pistons = engines. But I just like the name. Detroit is pretty hard.
-The Bay: The Bay sounds pretty nice. Simple, but has an appeal to it. I was thinking of using "Miners", but that sounds a bit lame.
-Houston Launch: Now we're talking. Verbs as a team name is underrated. Idk why many owners don't use them. There're so much you can do.
-Indiana Minerals (?): Yeah this one is hard. Indiana has the richest concentrations of minerals in the country. Many buildings were made using the limestones from the state (Pentagon, Empire State, National Cathedral to name a couple).
-Los Angeles Light (Based off the Lakers) / L.A Stars: Sounds good to me. All the Hollywood light, the spotlights that celebrities have, etc.
-Los Angeles Night (Based off the Clippers): Basing it off the night life scene in L.A (downtown, Hollywood, etc). Leviathan just doesn't fit to me.
-Memphis Blues: Memphis Express sounds great. But Memphis is also known for their Memphis blues, and made an impact in the music world. As a huge fan of Blues, Jazz, and whatnot, I'ma be biased and choose this name.
-Miami Coast: Has a nice ring to it imo.
-Milwaukee (?): Probably the only team I can't think up a name for. They're known for their alcohol, food, and what not... but Milwaukee Brewers is already taken.
-Minnesota Lakers: They're known as the "Land of 10,000 Lakes". Bring back the OG Lakers!
-New Orleans Jazz: Is this allowed? I personally like this better.
-Harlem Renaissance: Love it. Probably the only long name that I'm willing to use.
-Oklahoma Tornadoes: Wouldn't mind bisons or buffaloes either.
-Orlando Adventure: Because it's the capital of "adventures". Lol. It is the capital of amusement/theme parks after all.
-Philadelphia Liberty: Sounds nicer for me. Like I said, not really a fan of long names.
-Phoenix Fever: Personally for me, I'm pretty proud of this. Their city's heat makes you feel like you're in a fever. And the name itself sounds like there's a trend lol.
-The Oregon Trail: Another well-thought out name. Love it.
-Sacramento Express / Waterway: Alright, I took it from Memphis Express and used it with Sacramento. Lol. Sacramento is known for their rivers.
-San Antonio Mission: Sounds cooler. Lol.
-Toronto BC: Toronto is a bit hard for me since I don't know much about that place (never went there, but I plan to).
-Utah Sierra : Initially I was going to use Utah Lakers, but I thought it'd fit better for Minnesota. I picked Sierra, because Utah is also known for some of the best Ski/Snowboard resorts and mountains.
-Washington Generals: Sounds nice, and proper.
This is just from my own personal taste. Thanks for making this thread. It was pretty fun.
Re: Rename EVERY NBA Team
- JeffG20
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Re: Rename EVERY NBA Team
ElectricMayhem wrote:New Orleans Desire:
Sounds like a stripper name man
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- Torgeir Bryn
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Dallas Ewings
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Re: Rename EVERY NBA Team
Detroit Block - Has the notions of a close-knit community, a basketball term, and an automotive term (i.e. engine block) all rolled into one.
New York Gotham
Chicago Shoulders
Philly Bells
Atlanta Burn
Utah Monuments
LA Pacifics
Seattle Green
Washington Columbians
Sacramento Caps
Portland Indies
Toronto GTs
Houston Sams
New Orleans Quarters
New York Gotham
Chicago Shoulders
Philly Bells
Atlanta Burn
Utah Monuments
LA Pacifics
Seattle Green
Washington Columbians
Sacramento Caps
Portland Indies
Toronto GTs
Houston Sams
New Orleans Quarters
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Re: Rename EVERY NBA Team
Leaving some blank as I don't have good, quick ideas for all
Pacific:
Golden State (or Golden Gate if they move back to SF) Fog
Sacramento Miners
Hollywood Knights (or LA Stars)
LA
Arizona Phoenix (this always seemed obvious, plus you get a flaming bird as a mascot)
NW:
Portland Rosebuds (old hockey team name)
OKC Thunderbirds
Utah Salt Lakers
Denver
Minnesota Blue Ox
(honorary) Seattle Sasquatch
SW:
Dallas Chaperrals (old ABA name, though the franchise eventually moved to SA and became the Spurs)
SA die hards (or something Alamo related)
Houston
Memphis
NO Krewe
Central:
Mil Beer Goggles
Chicago
Indy
Cleveland Rocks
Detroit (really tough to do better then Pistons)
Atlantic:
Toronto Mounties
Massachusetts Minutemen
Brooklyn Dodgers
NY Empire
Philly
SE:
Charlotte Queens (isn't Charlotte the Queen city?)
Atlanta
Miami Beach (if Heat can be a nickname, so can Beach)
Orlando Tourists
Washington Monuments
Pacific:
Golden State (or Golden Gate if they move back to SF) Fog
Sacramento Miners
Hollywood Knights (or LA Stars)
LA
Arizona Phoenix (this always seemed obvious, plus you get a flaming bird as a mascot)
NW:
Portland Rosebuds (old hockey team name)
OKC Thunderbirds
Utah Salt Lakers
Denver
Minnesota Blue Ox
(honorary) Seattle Sasquatch
SW:
Dallas Chaperrals (old ABA name, though the franchise eventually moved to SA and became the Spurs)
SA die hards (or something Alamo related)
Houston
Memphis
NO Krewe
Central:
Mil Beer Goggles
Chicago
Indy
Cleveland Rocks
Detroit (really tough to do better then Pistons)
Atlantic:
Toronto Mounties
Massachusetts Minutemen
Brooklyn Dodgers
NY Empire
Philly
SE:
Charlotte Queens (isn't Charlotte the Queen city?)
Atlanta
Miami Beach (if Heat can be a nickname, so can Beach)
Orlando Tourists
Washington Monuments
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Houston Clubbers
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Re: Rename EVERY NBA Team
Youkilledrock wrote:utah fellowship!
chicago fire
portland doom
memphis blues
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Chicago Fire is a soccer team. https://en.wikipedia.org/wiki/Chicago_Fire_Soccer_Club
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- young_frogger
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Re: Rename EVERY NBA Team
I LOL'd at Indiana Little Turtles
Atlanta Airports
Boston Clam Chowders
Detroit Eminems
LA Paparazzi
The New Yorkers.
The Bay-Sexuals
Atlanta Airports
Boston Clam Chowders
Detroit Eminems
LA Paparazzi
The New Yorkers.
The Bay-Sexuals
Carry On My Hayward Son