Is now the time to rebrand?

Post #1 » by **ThunderBolt** » Sat Jul 13, 2019 8:05 pm

The franchise has had the same logo since its inception. I don’t hear many people say they are particularly fond of it. I don’t mind our color scheme but I always by more generic apparel that doesn’t have the OKC basketball logo. It’s probably one of my least favorite logos in the nba. It seems like now is an ideal time to rebrand. Thoughts?

Kizz Fastfists · Post #2 » by **Kizz Fastfists** » Sat Jul 13, 2019 8:41 pm

Where is the “logo is irrelevant” option? Didn’t they change the logo last year to match Love’s?!? :lol:

spearsy23 · Post #3 » by **spearsy23** » Sun Jul 14, 2019 4:37 am

No, I don't think they want it to feel like the entire franchise died.

Old Man Game · Post #4 » by **Old Man Game** » Sun Jul 14, 2019 12:27 pm

I think you give it a year or so, when are deep in the objectively sucks category of teams, then you roll it out, give fans something to talk about for a bit and be excited about, maybe buy some new gear.

But eventually, they've got to replace this slapdash logo. It's been talked about being the worst in the NBA long enough. Let's have some **** pride here Oklahoma.

Post #5 » by **ThunderBolt** » Sun Jul 14, 2019 12:43 pm

These are probably my favorite ones we've ever had. I would love something that looks more vintage.

https://auctions.nba.com/iSynApp/auctionDisplay.action?auctionId=1588096&sid=1101461&isynsharedsession=fAeK26rlazaKKYTEkxUSrfla4Xh0EOCkJ0eXyg2KOtREdaSACl02r4aCDzYhNvUm

http://www.sportsjerseypedia.com/oklahoma-city-thunder-2012-christmas-jersey-uniform/oklahoma-city-thunder-2012-christmas-jersey-uniform-2/

jake_swivel · Post #6 » by **jake_swivel** » Sun Jul 14, 2019 1:49 pm

ThunderBolt wrote:These are probably my favorite ones we've ever had. I would love something that looks more vintage.

https://auctions.nba.com/iSynApp/auctionDisplay.action?auctionId=1588096&sid=1101461&isynsharedsession=fAeK26rlazaKKYTEkxUSrfla4Xh0EOCkJ0eXyg2KOtREdaSACl02r4aCDzYhNvUm

http://www.sportsjerseypedia.com/oklahoma-city-thunder-2012-christmas-jersey-uniform/oklahoma-city-thunder-2012-christmas-jersey-uniform-2/

I like the cursive jersey, but it needs an accent to go along with the blue. A little too plain otherwise, but that cursive looks pretty cool.

spearsy23 · Post #7 » by **spearsy23** » Sun Jul 14, 2019 2:04 pm

I've never seen an alternative that I actually liked.

cjmcallist · Post #8 » by **cjmcallist** » Mon Jul 15, 2019 2:31 pm

spearsy23 wrote:I've never seen an alternative that I actually liked.

Me neither. But, I feel like the jerseys are a good indicator of where we can head with the overall branding. The Statement Edition was a good step. Then last year the City Edition was a massive jump in the right direction.

Post #9 » by **ThunderBolt** » Mon Jul 15, 2019 3:33 pm

spearsy23 wrote:I've never seen an alternative that I actually liked.

I posted a couple of links that I liked but if it's a true rebranding then I would imagine it would be something different than what we've seen and not just recycling something we've had before. However, even if we can't get that, I would settle for some tweaking. Our summer league uniforms are better than the regular ones.

Post #10 » by **ThunderBolt** » Tue Jul 16, 2019 4:03 pm

https://www.welcometoloudcity.com/2019/7/16/20691802/you-know-what-lets-rebuild-those-jerseys-too

Old Man Game · Post #11 » by **Old Man Game** » Tue Jul 16, 2019 5:44 pm

ThunderBolt wrote:https://www.welcometoloudcity.com/2019/7/16/20691802/you-know-what-lets-rebuild-those-jerseys-too

I assume they probably won't do anything in terms of rebrand.

Sent from my Pixel using RealGM mobile app

Post #12 » by **ThunderBolt** » Tue Jul 16, 2019 6:28 pm

Old Man Game wrote:
ThunderBolt wrote:https://www.welcometoloudcity.com/2019/7/16/20691802/you-know-what-lets-rebuild-those-jerseys-too
I assume they probably won't do anything in terms of rebrand.

Sent from my Pixel using RealGM mobile app

Probably only if Presti leaves or the rebuild struggles and they need to do something to reinvigorate the fan base.

thor19 · Post #13 » by **thor19** » Sun Jul 28, 2019 5:02 pm

https://www.behance.net/gallery/34746053/Oklahoma-City-Thunder-Rebrand
This logo is better

spearsy23 · Post #14 » by **spearsy23** » Sun Jul 28, 2019 10:33 pm

ThunderBolt wrote:
Old Man Game wrote:
ThunderBolt wrote:https://www.welcometoloudcity.com/2019/7/16/20691802/you-know-what-lets-rebuild-those-jerseys-too
I assume they probably won't do anything in terms of rebrand.

Sent from my Pixel using RealGM mobile app

Probably only if Presti leaves or the rebuild struggles and they need to do something to reinvigorate the fan base.

If you're going to do it, it also makes sense to wait until you're on the upswing. You don't want to rebrand then have a bobcats situation where your brand is associated with failure.

Post #15 » by **ThunderBolt** » Mon Jul 29, 2019 1:21 pm

thor19 wrote:https://www.behance.net/gallery/34746053/Oklahoma-City-Thunder-Rebrand
This logo is better

Thats not my favorite but its better than what we have now.

thor19 · Post #16 » by **thor19** » Mon Jul 29, 2019 7:37 pm

ThunderBolt wrote:
thor19 wrote:https://www.behance.net/gallery/34746053/Oklahoma-City-Thunder-Rebrand
This logo is better

Thats not my favorite but its better than what we have now.

Or your logo ThunderBolt